Standing at 5 ft 6 in — A proud Iowa State Cyclone graduate and currently the head CREATIVE DIRECTOR AT GAMEPLAN CREATIVE and the sole designer behind large-scale sports and entertainment experiences. From MLB All-Star and Postseason digital ballparks to league-wide rebrands, cinematic team identities, and national sports facilities, I take projects from tip-off to final buzzer—owning branding, print, digital, environmental, and uniform design, and delivering under pressure on time, every time, while staying ahead of the game with emerging tools and design innovation.
When I’m not schooling my kids on the bball court and putting green, I’m leading high-impact creative at Gameplan Creative as a full-time Creative Director—most notably designing MAJOR LEAGUE BASEBALL’S digital ballpark experiences. Each year, I oversee full-takeover LED and scoreboard packages for All-Star Week and the Postseason, creating immersive visuals that bring stadiums to life.
During the MLB off-season, I dive into a wide range of multidisciplinary projects across print, digital, branding, and textile design. Recently, I partnered with SLAMBALL executives on a complete league and team rebrand—logos, uniforms, courts, environmental design, and more. Gameplan also became a branding and marketing partner for US Polo, where I helped shape the visual identity for the new NATIONAL POLO CENTER in Wellington, FL. Another favorite: developing seasonal digital and print looks for the PRINCETON TIGERS ATHLETIC DEPARTMENT.
Currently, I’m working on an unreleased film that is in production. I’ve had the opportunity to collaborate directly with the producers of SPY KIDS to bring their vision to life. From naming and style guides to logos, merchandise, and beyond, it’s been an absolute blast shaping a cinematic brand from the ground up.
Additionally I have also had the fortunate opportunity to brand a professional soccer club and several expansion teams within the league. Working directly with ownership, I bring vision to life across team identities, uniform systems, a custom athletic sportswear brand, and environmental graphics.
I also freelance for FOURSTAR BRANDING—Gameplan’s sister company—supporting Chicago’s small businesses with logo design, brand systems, marketing collateral, websites, and storefront graphics.
I’m a Creative Director who plays both offense and defense—setting the creative game plan while staying in the trenches to make sure the work delivers. I know when to call the big play, when to slow the game down, and how to keep projects on pace and on brand through every quarter. Comfortable managing teams, timelines, and shifting priorities, I bring strategy, adaptability, and a steady hand under pressure. The goal is simple: move the ball forward, protect the brand, and consistently put strong, reliable work on the board.
I'm always up for a creative challenge.